Unicorn Darts – Company, Pro Players & Darts Accessories at Diplomatgames

Unicorn Darts is one of the most traditional, well-known, and historically significant brands in international darts.

The history of Unicorn dates back to 1937. Since then, the British brand has accompanied numerous developments in modern darts and collaborated with some of the greatest world champions and professional players in darts history.

Unicorn is known for steel darts, soft darts, player darts, Eclipse dartboards, flights, shafts, dart tips, cases, dartboard lighting, and extensive darts accessories.

Among the most famous current names associated with Team Unicorn are Gary Anderson, James Wade, Ross Smith, Callan Rydz, Cameron Menzies, and Ian White.

Young and aspiring players are also supported by Unicorn.

At Diplomatgames, you will find a large selection from the world of Unicorn Darts.

Unicorn Darts – A Darts Brand Since 1937

The history of Unicorn began in 1937.

The company was founded by Frank “Ferenc” Lowy.

Today, Unicorn is managed by the third generation of the Lowy family.

This makes Unicorn one of the darts brands with a particularly long and continuous company history.

Since the 1930s, both the company and the entire sport of darts have changed dramatically.

A traditional British pub sport evolved into an international professional sport with large arenas, worldwide TV broadcasts, and professional players from numerous countries.

Unicorn accompanied a large part of this development.

Over 80 Years of Experience in Darts

Unicorn can now look back on more than eight decades of experience.

The brand describes itself with:

“Since 1937 – Over 80 Years of Innovation and Experience.”

This makes Unicorn one of the oldest and still significant brands in modern darts.

Over the decades, numerous:

• darts
• tungsten darts
• player darts
• dartboards
• flights
• shafts
• accessory systems
• electronic darts products
• training products

and further developments have emerged.

Unicorn and the World Champions

A particularly impressive part of the company's history is its connection to world champions.

Unicorn states that players using Unicorn darts have won a total of:

21 World Championships

This gives the brand an extraordinary connection to the history of professional darts.

Known world champions who were or are associated with Unicorn include:

Gary Anderson
John Lowe MBE
Bob Anderson

as well as numerous other big names from different generations.

Unicorn and the PDC

An important part of modern Unicorn history was the collaboration with the Professional Darts Corporation – PDC.

From 1997 to 2022, Unicorn was the official supplier of dartboards for televised PDC tournaments.

Over a period of approximately 25 years, many of the most significant matches in modern PDC darts were played on Unicorn dartboards.

These included:

• PDC World Darts Championship
• Premier League Darts
• World Matchplay
• World Grand Prix
• UK Open
• Grand Slam of Darts
• Players Championship Finals
• other major PDC tournaments

For millions of darts fans worldwide, the Unicorn dartboard thus became an integral part of professional televised darts for decades.

Team Unicorn

Another important component of the brand is:

Team Unicorn

Unicorn has been working for decades with professional darts players, world champions, young talents, and international players.

Historically, Unicorn divided its team into different groups.

These included, for example:

• World Champions
• Premier
• Maestro
• Contender
• Global
• Generation 180
• Media

This structure shows that Unicorn does not exclusively support already established world stars.

Young and aspiring darts players traditionally also play an important role.

Gary Anderson – “The Flying Scotsman”

Gary “The Flying Scotsman” Anderson is one of the biggest names in modern Unicorn history.

The Scotsman is one of the most successful darts players of his generation.

Two-time PDC World Champion

Gary Anderson won the PDC World Darts Championship 2015.

Just one year later, he successfully defended his title.

Thus, Anderson became:

PDC World Champion in 2015 and 2016.

His fluid throwing motion, exceptional scoring, and numerous 180s made him one of the most popular darts players worldwide.

Further Major Titles

In addition to his World Championships, Anderson won numerous other major tournaments.

Already in 2011, he won his first major PDC title with the Premier League.

Further major titles followed.

Gary Anderson is therefore one of the most successful players in modern PDC history.

Gary Anderson Darts

For many years, Unicorn has been developing different generations of its own Gary Anderson Darts.

The most famous product lines include the various:

Gary Anderson Phase Darts

The current Unicorn product world includes modern models such as:

Gary Anderson Phase 6 Wraith

The Wraith series is offered in both steel and soft-tip versions.

Additionally, there are:

• Gary Anderson Flights
• Gary Anderson Cases
• Gary Anderson Accessories
• various older Phase generations

Gary Anderson is thus one of the players with a particularly extensive Unicorn Player Range.

James Wade – “The Machine”

James “The Machine” Wade is also one of the most important players in Team Unicorn.

The English left-hander is one of the most successful PDC players without a World Championship title.

Numerous Major Titles

Throughout his career, James Wade has won an exceptional number of significant PDC tournaments.

Unicorn already listed him as an eleven-time major winner in his Premier category.

His particular strengths include:

• strong double play
• high consistency
• calm throwing rhythm
• tactically strong play

Wade has been at the absolute world-class level for many years.

James Wade Also Successful in 2026

In 2026, Wade continued to demonstrate his class.

At the first Players Championship tournament of the year, "The Machine" immediately won the title.

This underscored that Wade can still win titles even after many years in professional darts.

James Wade Darts

Unicorn has an extensive Player Range centered around James Wade.

Currently, these include:

James Wade Wraith Darts

as well as other generations and designs.

In addition, there are:

• James Wade Soft Darts
• Flights
• Cases
• Wallets
• Accessories

Ross Smith – “Smudger”

Ross “Smudger” Smith is one of the most important current players in Team Unicorn.

In recent years, the Englishman has increasingly played his way into the international top group.

European Champion

One of his greatest career successes was winning the:

European Championship

In the final, Ross Smith defeated Michael Smith.

This title marked his definitive breakthrough on the big PDC stage.

Strong Season in 2025

Smith also showed exceptionally strong performances on the Players Championship Tour.

In 2025, he won two Players Championship titles.

In one of his tournament victories, he even achieved:

two nine-darters in one day

as well as an impressive streak of 24 consecutive legs won.

Thus, Ross Smith developed into one of the strongest floor players in Team Unicorn.

Ross Smith Darts

Unicorn offers its own:

Ross Smith Player Darts

as well as:

• Ross Smith Flights
• Cases
• Wallets
• Accessories

.

Callan Rydz – “The Riot”

Callan “The Riot” Rydz belongs to the younger English generation within Team Unicorn.

The player from Newcastle attracted attention with strong performances in major PDC tournaments.

His fast play, strong scoring, and aggressive style ensure high recognition value.

Unicorn carries its own:

Callan Rydz Darts

as well as:

• Player Flights
• Shirts
• Wallets
• further accessories

Currently, Callan Rydz is one of the important active players of the brand.

Cameron Menzies

The Scotsman Cameron Menzies is also one of the currently particularly important Team Unicorn players.

Menzies is known for his emotional style on stage and his strong scoring.

Successful PDC Season

In 2025, Menzies reached several Players Championship finals and won a title.

In 2026, he also represented Scotland for the first time at the PDC World Cup of Darts.

Together with Gary Anderson, he reached the semi-finals there.

Thus, Unicorn currently has two prominent Scottish players in its team.

Cameron Menzies Darts

Unicorn offers its own Cameron Menzies Player Darts as well as:

• Player Shirts
• Flights
• Wallets
• Accessories

.

Ian White – “Diamond”

Ian “Diamond” White is one of the most experienced English PDC players at Unicorn.

White has been active on the professional tour for many years and has won numerous ranking tournaments.

He has shown strong performances, especially on the European Tour and at Players Championships, for many years.

In 2025, White also reached a final and a semi-final on the Players Championship Tour, among others.

Unicorn offers both:

Ian White Steel Darts

as well as:

Ian White Soft Darts

and further player accessories.

Jeffrey de Zwaan – “The Black Cobra”

The Dutchman Jeffrey “The Black Cobra” de Zwaan has had a connection to Unicorn for many years.

De Zwaan attracted attention especially through big victories against world-class players.

He remains part of the Unicorn circle and is listed, for example, in player shirts and current tournament announcements of the brand.

The Dutch professional has international experience from:

• PDC World Championship
• World Matchplay
• European Tour
• Players Championships
• other PDC tournaments

Owen Bates – “The Master”

Owen Bates belongs to the young English generation in Team Unicorn.

The player from Devon developed especially through the Development Tour and other PDC structures.

In 2025, Bates showed strong performances on the Development Tour.

In 2026, he also competed on the European Tour.

A nine-darter in a European Tour Qualifier was particularly noteworthy.

Unicorn considers Bates to be one of the interesting young players who are gradually establishing themselves in professional darts.

Tom Sykes – “The Tiger King”

Tom Sykes also belongs to the new generation of Team Unicorn.

In 2026, he started his first season as a Tour Card holder.

In the first few months, he reached a Players Championship quarter-final and the fourth round of the UK Open, among other achievements.

He also qualified for his first European Tour tournaments.

This makes Sykes one of the interesting young professionals in the current team.

Darren Beveridge – “Ice Cold”

The Scot Darren “Ice Cold” Beveridge is also part of the modern Unicorn team.

He continuously developed on the PDC Pro Tour.

In 2025, he reached his first Players Championship quarter-final.

This qualified him for the Players Championship Finals for the first time.

Beveridge, along with Gary Anderson and Cameron Menzies, strengthens Unicorn's strong Scottish presence.

David Sharp – “Razor”

David “Razor” Sharp is one of the newest players on Team Unicorn.

His signing was announced on February 25, 2026.

Sharp had previously secured his first:

PDC Tour Card

This marked his entry into the professional PDC Tour.

David Sharp Darts

Sharp describes his preferred barrel as torpedo-shaped or slightly tapered.

He grips relatively far forward, thus somewhat emulating Gary Anderson's grip style.

His signing again demonstrates Unicorn's strategy of supporting new Tour Card players early on.

James Hurrell – “Hillbilly”

Just a few days after David Sharp, another new signing followed.

On March 2, 2026, Unicorn announced that:

James “Hillbilly” Hurrell

was joining the team.

Hurrell had increasingly established himself on the professional tour.

Since winning his Tour Card, he has reached several Players Championship quarter-finals.

He also achieved strong results at:

• Players Championship Finals
• PDC World Championship
• World Masters

This makes Hurrell one of the experienced new additions to the current Unicorn team.

Adam Leek

The Australian Adam Leek is also one of the new Team Unicorn players for 2026.

Unicorn announced his signing in March 2026.

Leek secured a PDC Tour Card directly on his first Q-School attempt.

This makes him part of the new Australian generation on the professional tour.

His signing also demonstrates Unicorn's continued international focus.

Thomas Lovely

Thomas Lovely is also part of the Team Unicorn setup and successfully competed in European Tour Qualifiers in 2026.

Among other things, he qualified for several European Tour tournaments early in the year.

This means Lovely also belongs to the large group of current Unicorn players outside the most famous TV stars.

Tom Bissell – “Bizzness”

Tom Bissell is one of the rising players in the Unicorn team.

In 2026, he reached a Players Championship semi-final, among other achievements, and attracted attention with strong performances on the tour.

Unicorn thus also supports players who are still establishing themselves permanently in the international PDC field.

Adam Paxton

Adam Paxton is also listed as a member of Team Unicorn in current Unicorn reports.

In 2026, he reached the round of 16 at a Players Championship tournament, among other achievements.

He is thus part of the younger or aspiring group of the international team.

Henry Coates

Henry Coates comes from Unicorn's youth development program.

He was already featured as part of Generation 180.

Generation 180 was launched by Unicorn in 2007 and focuses on academy and youth players.

Coates gained experience on the PDC Development Tour, among other things.

Generation 180 – Unicorn's Youth Development Program

A special feature of Unicorn is its youth program:

Generation 180

It was founded in 2007.

The goal is to support academy and youth players who may become the stars of the next generation.

Unicorn has thus been pursuing a long-term strategy for youth development for many years.

Not every player should only be supported once they are already world-class.

Talents can become part of the Unicorn structure early on.

Russ Bray – “The Voice”

Unicorn traditionally does not exclusively limit Team Unicorn to active players.

Well-known personalities from darts have also belonged, or still belong, to the brand family.

A particularly famous example is:

Russ Bray

The long-time PDC caller has one of the highest recognition values in darts with his distinctive voice.

His famous:

“One Hundred and Eighty!”

is known by almost every darts fan.

Unicorn listed Russ Bray in its Media category.

John Lowe MBE – A Unicorn Legend

John Lowe MBE is one of the great historical figures in Unicorn's history.

The Englishman was a three-time World Champion.

Particularly impressive:

He won his world titles in three different decades.

This makes John Lowe one of the most significant players in darts history.

His connection to Unicorn dates back many years.

Bob Anderson – “The Limestone Cowboy”

Bob Anderson is also among the world champions in the historical Unicorn team.

The Englishman won:

the World Championship in 1988.

With his distinctive appearance and nickname:

“The Limestone Cowboy”

Anderson became one of the most recognizable personalities of his darts generation.

Other Famous Names from Unicorn's History

Over the decades, Unicorn has collaborated with an exceptionally large number of famous darts players.

These included, or still include, depending on the era:

• Gary Anderson
• John Lowe
• Bob Anderson
• James Wade
• Ross Smith
• Ian White
• Callan Rydz
• Cameron Menzies
• Jeffrey de Zwaan
• Seigo Asada
• Jelle Klaasen
• Michael Smith
• Joe Cullen
• Chris Dobey
• Dimitri Van den Bergh
• Kim Huybrechts
• Keegan Brown
• Kyle Anderson
• Madars Razma
• Toru Suzuki
• Kasumi Sato
• Xiaochen Zong
• Devon Petersen
• John Part

and numerous other players.

Important for a current shop page: Not every historical Unicorn player is still under contract with the brand today. However, the names show how great Unicorn's influence has been on different generations of professional darts.

Currently Particularly Relevant Team Unicorn Players

For the current Diplomatgames category page, I would particularly highlight the following names:

Gary Anderson
James Wade
Ross Smith
Callan Rydz
Cameron Menzies
Ian White
Jeffrey de Zwaan
Owen Bates
Tom Sykes
Darren Beveridge
David Sharp
James Hurrell
Adam Leek
Thomas Lovely
Tom Bissell
Adam Paxton
Henry Coates

The composition of Team Unicorn is constantly changing. Especially young professionals, Tour Card holders, and international talents are regularly added.

Unicorn Player Darts

Unicorn Player Darts are among the brand's most important product groups.

The darts of the following players are particularly well-known:

• Gary Anderson
• James Wade
• Ross Smith
• Callan Rydz
• Cameron Menzies
• Ian White

Depending on the Player Range, there are different:

• Generations
• Tungsten content
• Barrel shapes
• Grip structures
• Weights
• Coatings
• Steel-tip versions
• Soft-tip versions

Unicorn Wraith Player Darts

A particularly current product family are the:

Player Wraith Darts

The 2026 assortment includes Wraith versions of various Unicorn players.

These include, for example:

Gary Anderson Phase 6 Wraith

James Wade Wraith

Cameron Menzies Wraith

and other Player editions.

The Wraith series combines modern barrel machining with black or dark design elements.

Unicorn Steel Darts

Unicorn Steel Darts have been a core area of the brand for decades.

The assortment includes different price ranges and materials.

Unicorn offers, for example:

• 97% Tungsten
• 95% Tungsten
• 90% Tungsten
• 80% Tungsten
• lower Tungsten content
• Brass Darts
• Steel Darts

This allows the brand to cover both entry-level and premium segments.

Unicorn Soft Darts

Unicorn Soft Darts are also part of the assortment.

Player darts in the soft-tip area include, or currently include, products related to:

• Gary Anderson
• James Wade
• Ian White

In addition, there are numerous general Unicorn soft dart series.

This means Unicorn is not exclusively a classic steel dart brand.

Unicorn Eclipse Dartboards

Hardly any product group is as closely associated with Unicorn as the:

Eclipse Dartboards

Through the long partnership with the PDC, the Eclipse series became known worldwide.

The current assortment includes, among others:

Eclipse Ultra 2.0

Eclipse Ultra

Eclipse Pro II

Eclipse Pro

Unicorn thus offers various dartboards for different demands and budgets.

Unicorn Eclipse Ultra 2.0

The Eclipse Ultra 2.0 is currently one of the brand's premium dartboards.

It is the modern evolution of the well-known Eclipse series.

For players who want to build a high-quality steel dart setup, Eclipse remains one of the most important product names in the Unicorn portfolio.

Unicorn Smartboard

Unicorn also combines classic steel darts with modern technology.

With the:

Eclipse Smartboard

and other Smartboard products, Unicorn offers solutions for digital scorekeeping and networked darts play.

Thus, Unicorn is increasingly developing from a pure hardware manufacturer to a provider of modern darts technology.

Unicorn Forge

With Forge, Unicorn offers a modern:

All-in-One Flight-and-Shaft-System

In this system, the flight and shaft form an integrated unit.

The system is one of the newer product lines and responds to the growing market for pre-formed flight-shaft combinations.

Unicorn X-Flight

X-Flight is also part of the rigid or integrated flight systems.

Unicorn thus offers modern alternatives to classic flights and shafts for players who prefer an uncomplicated setup.

Unicorn Ultrafly Flights

Ultrafly is one of Unicorn's well-known flight product lines.

Unicorn offers:

• Player Flights
• various flight shapes
• different designs
• different material thicknesses

.

Flight shapes include, for example:

• Plus
• Big Wing
• Xtra
• AR1
• AR2

Unicorn Gripper Shafts

Gripper is one of Unicorn's best-known shaft series.

Gripper Shafts have been combined with various Unicorn darts for many years.

They are available in different lengths and designs.

Unicorn Aluminium Shafts

In addition to plastic shafts, Unicorn offers classic:

Aluminum Shafts

.

These offer players another option to change the dart setup in terms of weight and flight behavior.

Unicorn SlikStik

Also:

SlikStik

is part of the extensive Unicorn shaft assortment.

The brand thus has several proprietary shaft families.

Unicorn Volute Points

Among dart points:

Volute

is one of Unicorn's well-known products.

The surface of the tips is specially structured.

In addition to Volute, Unicorn also offers:

• Standard Points
• Soft Tips
• other tips

.

Unicorn Solar Dartboard Lighting

Unicorn has several systems for dartboard lighting.

These include:

Solar Flare

Solar Beam

Solar 2

Even dartboard lighting reduces shadows and improves visibility of the individual segments.

Unicorn Surrounds

Unicorn offers numerous dartboard surrounds.

These include:

• Professional Surround
• Striker Surround
• Slimline Surround
• Jigsaw Surround

This protects the wall around the dartboard from misthrows.

Unicorn Dart Stands and Dart Mats

Unicorn also offers various solutions for flexible dart setups.

The range includes, for example:

• Floor-to-Ceiling Dartboard Stand
• Tri Stand
• Raised Oche
• Striker Dart Mat
• Ultra 2.0 Dartmat
• Toe Lines

Unicorn thus offers almost everything for a complete dart setup.

Unicorn Ochemate

The Ochemate is a classic Unicorn accessory product.

It helps to set up the correct distance between the dartboard and the throw line.

Especially when setting up a new dart area, such a tool can be useful.

Unicorn Home Darts Centres

Unicorn also offers complete:

Home Darts Centres

.

These include, for example:

Noir HDC

Striker HDC

and other sets.

This product group is aimed at players who are looking for as complete a dart setup as possible from a single source.

Unicorn Dart Accessories

The entire Unicorn range is extremely extensive.

This includes, among others:

• Steel Darts
• Soft Darts
• Player Darts
• Tungsten Darts
• Brass Darts
• Dartboards
• electronic Dartboards
• Smartboards
• Flights
• Forge
• X-Flight
• Shafts
• Steel Points
• Soft Tips
• Cases
• Wallets
• Dartboard Surrounds
• Lighting Systems
• Dart Mats
• Dart Stands
• Oches
• Cabinets
• Tools
• Shirts
• Spare Parts
• other accessories

Thus, a large part of a complete dart setup can be built with Unicorn products.

Why Unicorn Darts?

Few dart brands can look back on a similarly long and significant history.

Unicorn was founded in 1937.

Since then, the brand has accompanied several generations of professional darts.

Players with Unicorn darts have won 21 World Championships, according to the company.

From 1997 to 2022, Unicorn was the official dartboard supplier to the PDC for televised tournaments.

At the same time, Unicorn still plays an important role in professional darts today.

With players like:

Gary Anderson

James Wade

Ross Smith

Callan Rydz

Cameron Menzies

Ian White

and numerous young professionals, the brand continues to have a strong team.

In addition, there are well-known product lines such as:

Eclipse, Wraith, Forge, Ultrafly, Gripper and Volute.

This combination of:

• History since 1937
• World Champions
• over 80 years of experience
• Player Darts
• Eclipse Dartboards
• Steel and Soft Darts
• modern dart technology
• extensive accessory program

makes Unicorn one of the most traditional brands in international darts.

Frequently Asked Questions about Unicorn Darts

When was Unicorn Darts founded?

Unicorn was founded in 1937.

Its founder was Frank "Ferenc" Lowy.

Today, the company is already managed by the third generation of the Lowy family.

Where does Unicorn Darts come from?

Unicorn is a British dart brand.

The company Unicorn Products Ltd. is now based in Nottingham, England.

How long has Unicorn Darts been around?

Since 1937.

Unicorn thus looks back on more than 80 years of experience in darts.

Which players are currently with Unicorn?

Among the currently particularly relevant Team Unicorn players are:

Gary Anderson, James Wade, Ross Smith, Callan Rydz, Cameron Menzies, Ian White, Jeffrey de Zwaan, Owen Bates, Tom Sykes, Darren Beveridge, David Sharp, James Hurrell and Adam Leek.

The team is regularly expanded and changed.

Is Gary Anderson with Unicorn?

Yes.

Two-time PDC World Champion Gary "The Flying Scotsman" Anderson is one of the most important players in Team Unicorn and has an extensive own Player Range.

Is James Wade with Unicorn?

Yes.

James "The Machine" Wade is still part of Team Unicorn and has various own player darts and accessory products.

Is Ross Smith with Unicorn?

Yes.

Former European Champion Ross "Smudger" Smith is currently one of Unicorn's most important players.

Is Callan Rydz with Unicorn?

Yes.

Callan "The Riot" Rydz is part of the current Team Unicorn and has his own Player Darts, Flights, Shirts and Accessories.

Is Cameron Menzies with Unicorn?

Yes.

Scottish PDC professional Cameron Menzies is part of the current team and has his own Unicorn products.

How many World Championships have been won with Unicorn darts?

Unicorn states that players with Unicorn darts have won a total of 21 World Championships.

Was Unicorn the official dartboard partner of the PDC?

Yes.

From 1997 to 2022, Unicorn was the official supplier of dartboards for the televised PDC tournaments.

What is the Unicorn Eclipse Dartboard?

Eclipse is Unicorn's well-known steel dartboard series.

The current range includes, among others:

Eclipse Ultra 2.0, Eclipse Ultra, Eclipse Pro II and Eclipse Pro.

What is Unicorn Forge?

Forge is an integrated flight-shaft system from Unicorn.

Flight and shaft form a single unit.

Are there Unicorn Soft Darts?

Yes.

In addition to Steel Darts, Unicorn offers numerous soft-tip darts for electronic dartboards.

Buy Unicorn Darts at Diplomatgames

Discover the world of Unicorn Darts at Diplomatgames now.

Here you will find products from various Unicorn categories – from Steel Darts and Soft Darts to Player Darts, Eclipse Dartboards, Flights, Shafts, Tips and extensive Dart Accessories.

Discover, among others:

• Unicorn Steel Darts
• Unicorn Soft Darts
• Unicorn Player Darts
• Gary Anderson Darts
• James Wade Darts
• Ross Smith Darts
• Callan Rydz Darts
• Cameron Menzies Darts
• Ian White Darts
• Unicorn Wraith Darts
• Unicorn Eclipse Dartboards
• Unicorn Eclipse Ultra 2.0
• Unicorn Smartboard
• Unicorn Forge
• Unicorn X-Flight
• Unicorn Ultrafly Flights
• Unicorn Gripper Shafts
• Unicorn Volute Points
• Unicorn Solar Dartboard Lighting
• Unicorn Surrounds
• Unicorn Dart Cases
• Unicorn Dart Accessories

From a dart brand with a history since 1937, to the darts of multiple world champions, to modern dartboards and flight systems, Unicorn offers an exceptionally extensive range.

Discover Unicorn Darts online at Diplomatgames now.