Target Japan Darts – Company, Pro Players & Dart Accessories at Diplomatgames

Target Japan, officially Target Sports Japan, combines the international experience of Target Darts with the unique dart culture of Japan and Asia.

Target Sports Japan was founded in 2008 to serve customers in Japan and mainland Asia. Since then, Target Japan has developed into an important part of the international Target brand.

Target Japan is particularly strong in the soft darts sector. At the same time, steel darts and international competitions are playing an increasingly important role.

Well-known names such as Mikuru Suzuki, Haruki Muramatsu, Mitsumasa Hoshino, Paul Lim, Keita Ono, and Mayuko Morita are closely associated with Target Japan.

In addition, Target Sports Japan supports numerous other professional players from Japan and other Asian countries.

At Diplomatgames, you will find a large selection from the world of Target Japan – from player darts and soft darts to steel darts, flights, K-Flex, and other Target accessories.

Target Japan – The History

The international brand Target Darts was founded in 2006.

Just two years later, an important step for the Asian market followed.

In 2008, Target Sports Japan was founded.

The goal was to specifically serve customers in Japan and Asia and to develop products tailored to the specifics of these dart markets.

Japan traditionally has a particularly strong soft darts culture.

Electronic dart machines and soft-tip darts play a much larger role there than in many classic European dart markets.

Target Japan was thus able to develop its own product world, combining Japanese dart culture and international Target technology.

Japanese and British Influences

Target describes its own design philosophy as a combination of various influences.

Particularly interesting is the inspiration from Japanese values such as:

• Tradition
• Craftsmanship
• Precision
• Further development
• Perfection

These influences are combined with the British origin of the global Target brand.

The result is numerous dart series that differ significantly in appearance and technology from classic European dart models.

"Step Beyond" – Target's Philosophy

As with the international brand, the motto:

"Step Beyond"

plays an important role for Target Japan as well.

Target aims to develop products that do not simply copy existing concepts, but go a step further.

This includes innovative barrel shapes, extraordinary grip structures, modern manufacturing techniques, and close cooperation with professional dart players.

Target Japan Original

Target Japan has opened its own chapter of product development with JAPAN ORIGINAL.

The product line aims to highlight Japanese-developed products more clearly internationally.

According to Target, this combines:

Innovation and Tradition.

Japanese designs and the experiences of the Asian dart market are thus intended to become more visible internationally.

Target Japan and Soft Darts

Soft darts hold a particularly great significance for Target Japan.

While steel darts traditionally dominate in Great Britain and many parts of Europe, Japan has a distinct electronic dart culture.

Professional tours such as the SOFT DARTS PROFESSIONAL TOUR JAPAN and PERFECT have produced numerous professional players.

Many Target Japan players are therefore primarily known from soft darts.

At the same time, the boundaries are increasingly blurring.

More and more Japanese players are also competing in steel dart tournaments, the PDC Asian Tour, and international world championships.

Target Japan – Barrel Manufacturer of the Year

Target has made a name for itself in Japan not only through its players.

At the Japan Awards 2022, Target received the award:

Barrel Manufacturer of the Year

Particularly remarkable:

It was already the sixth consecutive year that Target was able to win this award.

Target itself attributed this success to the performance of its Team Target players.

Team Target Japan

One of the most important components of Target Sports Japan is its extensive team of players.

The brand works with Japanese legends as well as current champions, international Asian players, women, and young talents.

Mikuru Suzuki – "The Miracle"

Mikuru Suzuki is one of the most significant female dart players in the history of Asian darts.

The Japanese player made dart history in 2019.

She became the first Asian female or male player to become Steel-Dart World Champion at the BDO World Darts Championship.

Her participation alone was historic.

But Suzuki won the world championship title directly in her debut.

In 2020, she successfully defended her title.

This made Mikuru Suzuki a two-time BDO World Champion.

Her other successes include titles on the PDC Women's Series as well as great achievements in Japanese soft darts.

Mikuru Suzuki is therefore one of the most internationally known faces of Target Japan.

Her Target Player Darts appear under the well-known series:

THE MIRACLE

Haruki Muramatsu – "Rising Sun"

Haruki Muramatsu is one of the most significant Japanese dart players of his generation.

He is successful in both soft darts and international steel darts.

Muramatsu has represented Japan multiple times on major international stages and has extensive experience from PDC competitions.

His Target dart series is one of the most famous Japanese player ranges ever:

RISING SUN

Numerous generations of this series have been created over the years.

Rising Sun is therefore one of the most important product names within Target Japan.

Mitsumasa Hoshino – "Flaming Emperor"

Mitsumasa Hoshino is one of the great personalities in the history of Japanese soft darts.

His nickname can be translated as:

"Flaming Emperor"

Hoshino is one of the pioneers of professional darts in Japan.

He has won the PERFECT annual ranking multiple times and celebrated numerous major tournament successes.

He also won SUPER DARTS multiple times.

His collaboration with Target produced one of the most famous Japanese dart series:

PYRO

Numerous generations and variants of PYRO have been developed over the years.

The series is therefore closely linked to the history of Target Japan.

Paul Lim – "The Singapore Slinger"

Paul Lim is a true legend of international darts and an important part of the Target Japan/Asia product world.

The Singaporean player has been active internationally for decades.

His appearance at the BDO World Championship in 1990 holds particular historical significance.

There, Paul Lim threw a Nine-Darter.

He thus made dart history.

Decades later, Lim continues to compete internationally.

Paul Lim enjoys cult status, especially in Asian soft darts and at international steel dart tournaments.

His major successes also include several titles at THE WORLD and winning SUPER DARTS.

His Target series is aptly named:

THE LEGEND

Keita Ono

Keita Ono is also one of the well-known Japanese Target players.

Ono is particularly active in professional Japanese soft darts and is one of the players that Target highlights internationally within its Target Japan selection.

His own player darts and Target products have also been developed around Keita Ono.

Mayuko Morita – "MAYO"

Mayuko Morita, also known in Japan by her nickname "Mayonnu", combines professional darts with a strong media presence.

She competes on the SOFT DARTS PROFESSIONAL TOUR JAPAN LADIES.

In addition to playing darts, Morita is also known from:

• TV appearances
• Online formats
• Social media
• Public events

According to Target, she was the first female dart player to receive a verification status on Twitter, or X.

Her Target dart series is aptly named:

MAYO

The MAYO series has been developed over several generations.

Cathy Leung

Cathy Leung is part of the international Target team and plays an important role, especially in the Asian dart market.

Target offers:

CHARIS

her own player dart series.

The series includes both soft-tip and steel-tip versions.

Masa Lui

Masa Lui is from Hong Kong and started playing darts at the age of eight.

His parents were also professionally involved in darts.

Already at 14, he won the burn.JAPAN TOUR YOUTH 2012.

As a youth, he played in high-class international soft darts tournaments.

At just 15 years old, he competed against international soft dart professionals at THE WORLD 2012.

Masa Lui has won tournaments in:

• Hong Kong
• Japan
• Taiwan

Together with Target, he developed, among others, the player series:

ARMAGEDDON

Harith Lim – "Goldfinger"

Harith Lim from Singapore is known to many international dart fans, especially from the PDC World Cup of Darts.

For many years, he formed Team Singapore together with Paul Lim there.

In 2017, the two caused a big surprise.

Singapore defeated Scotland and then reached the quarterfinals.

Harith Lim also has a successful soft darts career.

His successes include a tournament victory at THE WORLD 2017 Stage 1.

His Target dart series is named:

HOT SHOT

Mathew Lee

Mathew Lee belongs to the young generation of Hong Kong darts.

In 2023, he represented Hong Kong at the PDC World Cup of Darts.

Even at a young age, Lee achieved strong results on the PDC Asian Tour.

For example, in 2023, he won PDC Asian Tour Stage 4.

Target developed the dart series together with him:

DRACO

Tan Phuay Wei – "PW"

Tan Phuay Wei from Singapore is one of the successful players in the local dart scene.

He is also known by the short form:

PW

His successes include victories in high-class regional and international competitions.

In 2023, for example, he won the Men's Individual Division 1 at the Hong Kong International Darts Festival.

His Target series is named:

PW

Attapol Eupakaree

Attapol Eupakaree is one of the well-known Thai dart players.

In 2023, he represented Thailand at the PDC World Cup of Darts.

Target developed the dart series together with him:

BARRACUDDA

With this, Target Japan also extends its Asian player strategy to the Thai market.

Zhou Momo

Zhou Momo is one of the well-known Chinese darts players.

She represented China at the PDC World Cup of Darts 2018.

She has also won international women's tournaments.

Target developed the following series with her:

CELESTE

This means China is also part of Target Japan's and Asia's international strategy.

Hannah Lee

Hannah Lee is part of the Korean darts scene.

Target developed the player series with her:

SKY

The design of the barrel and flights features motifs related to the sun and clouds.

This gives Target Japan its own player products for the Korean market.

Motomu Sakai

Motomu Sakai is part of the new generation of Japanese players and has made a name for himself internationally in recent years.

He competes on both the SOFT DARTS PROFESSIONAL TOUR JAPAN and in steel-tip dart competitions.

Sakai was particularly successful on the PDC Asian Tour.

In 2025, he won several tournaments:

• PDC Asian Tour Stage 5
• PDC Asian Tour Stage 13
• PDC Asian Tour Stage 14
• PDC Asian Tour Stage 18

Already in 2022 and 2023, he finished third in the annual ranking of the SOFT DARTS PROFESSIONAL TOUR JAPAN.

In 2024 and 2025, he placed fourth each year.

His debut at the PDC World Darts Championship 2025 also introduced him to a larger European audience.

His dart series was created in collaboration with Target Japan:

XENO

This makes Motomu Sakai one of the most interesting Japanese players of the new generation.

Toru Suzuki

Toru Suzuki is one of the players who are successful in both Japanese soft darts and international steel darts.

He has won tournaments on the PERFECT and JAPAN tours.

He has also represented Japan internationally.

Suzuki participated in the PDC World Darts Championship and the PDC World Cup of Darts, among others.

His Target dart series is named:

SERENO

Yuta Hayashi

Yuta Hayashi is one of the younger Japanese Target players.

He was intensely involved with darts from a young age.

After graduating from school, he spent time in Hong Kong with Target player Masa Lui to further develop his playing and mental skills.

In 2019, at just 21 years old, Hayashi reached a final and took second place at JAPAN Stage 11.

In 2024, he won the SUPER DARTS 2025 Qualifier Tokyo.

In 2025, he finally secured his first victory on the SOFT DARTS PROFESSIONAL TOUR JAPAN.

His Target series is named:

SIRIUS

Hideaki Hasumi

Hideaki Hasumi is one of the experienced Japanese soft-dart professionals.

He played on both the JAPAN and PERFECT tours.

In 2025, Hasumi achieved a particularly significant career success:

He became the number one in the PERFECT annual ranking 2025.

Before that, he had already won various tournaments and regularly placed high in the annual rankings.

His Target dart series is named:

LUMIERE

Jun Kawashima

Jun Kawashima has a long career in Japanese professional soft darts.

Kawashima made his professional debut back in 2010.

Since then, he has achieved numerous tournament successes and high rankings in the PERFECT annual standings.

In 2025, Kawashima reached second place in the PERFECT annual ranking.

The Target series is named:

RENEGADE

Yuzuru Kushibiki

Yuzuru Kushibiki is one of the experienced Japanese Target players.

He was active on both the PERFECT and JAPAN tours.

In 2017, he achieved two PERFECT tournament victories.

Kushibiki has also won several tournaments on the JAPAN tour.

In collaboration with Target, he developed the series:

MORPHEUS

Shigeya Abe / Junya Koikawa

Shigeya Abe has a particularly unusual dual career.

As a professional darts player, he competes under his real name Shigeya Abe.

At the same time, he is known in the Japanese theater and entertainment scene under the stage name:

Junya Koikawa

This combines professional darts with traditional Japanese stage art.

His dart series was created in collaboration with Target:

SMASH

Keiro Yaguchi

Keiro Yaguchi competes on the PERFECT tour and is also part of the Target Japan team.

Already in his twenties, he reached the PDJ Japan Championship Final.

In 2023, he took second place in a PERFECT tournament.

His Target dart series is named:

VIPER

Kasumi Sato

Kasumi Sato is one of the successful Japanese darts players.

Her streak on the PERFECT tour is particularly impressive.

She was number one in the PERFECT annual ranking in 2017, 2018, and 2019.

After switching to the JAPAN LADIES Tour, she continued to be successful.

In 2023, she won Stage 3 there.

In addition to soft darts, Sato also competes in steel-tip dart tournaments.

Her Target dart series is named:

ENDEAVOUR

Kosuzu Iwao

Kosuzu Iwao is one of the rising Japanese darts players.

She made her professional debut in 2022.

In the same year, she won the THE WORLD PREMIUM STAGE LADIES Division and subsequently a PERFECT tournament.

She also became number one in the PERFECT Rookie ranking in 2022.

After switching to the JAPAN tour, she won her first JAPAN tournament in 2024.

Her Target dart series is named:

DIAMOND

Rin Yoshimuta

Rin Yoshimuta is part of the younger generation of Japanese darts players.

She obtained her professional license in 2022 and made her debut at PERFECT in the same year.

In 2023, she already reached her first PERFECT final and finished second.

In 2024, she took eighth place in the PERFECT annual ranking.

Before dedicating herself intensely to darts, Yoshimuta played basketball.

She is therefore one of the interesting young talents within Target Japan.

Airi Hirano

Airi Hirano competes on the SOFT DARTS PROFESSIONAL TOUR JAPAN LADIES.

She made her professional debut in 2021.

Target developed the:

KANON series

with her within the CHARM product world.

The series has already been developed over several generations.

Sayaka Kameo

Sayaka Kameo is also part of the Japanese Target player team.

She primarily competes on the JAPAN LADIES Tour.

However, Kameo also has experience in international steel darts.

In 2019, she was nominated for Japan at the WDF Darts World Cup.

In collaboration with Target, the series

RAGE

was created, among others.

Nozomi Hayashi

Nozomi Hayashi is one of the Japanese darts players on the Target team.

In 2017, she made her professional debut at PERFECT.

Already in the following year, she achieved a third place in a PERFECT tournament.

Her Target dart series is named:

PIQUE

Miki Inoue

Miki Inoue is also part of the Japanese women's darts scene.

She switched from JAPAN to PERFECT in 2017 and achieved various good placings in her first season.

In collaboration with Target, the series was created:

MARAUDER

Other Team Target Japan Players

Target Sports Japan has a very extensive player program.

In addition to the internationally well-known names, it includes other Japanese and Asian professionals.

This distinguishes Target Japan significantly from the European or British Target structure.

The focus is particularly on:

• Japanese soft darts
• Asian soft darts
• PDC Asian Tour
• International steel-tip dart competitions
• Women's darts
• Youth development
• Player dart development

Overview of the most important Target Japan players

Among the particularly relevant names from the Target Japan and Asia environment are:

Mikuru Suzuki
Haruki Muramatsu
Mitsumasa Hoshino
Paul Lim
Keita Ono
Mayuko Morita
Cathy Leung
Motomu Sakai
Toru Suzuki
Yuta Hayashi
Hideaki Hasumi
Jun Kawashima
Kasumi Sato
Kosuzu Iwao
Rin Yoshimuta
Airi Hirano
Sayaka Kameo
Nozomi Hayashi
Miki Inoue
Yuzuru Kushibiki
Shigeya Abe / Junya Koikawa
Keiro Yaguchi
Masa Lui
Harith Lim
Mathew Lee
Tan Phuay Wei
Attapol Eupakaree
Zhou Momo
Hannah Lee

Target Sports Japan also includes other Team Target players and continuously expands its player portfolio.

Well-known Target Japan Player Darts

One of Target Japan's greatest strengths is its numerous independent player series.

These include, for example:

RISING SUN – Haruki Muramatsu

THE MIRACLE – Mikuru Suzuki

PYRO – Mitsumasa Hoshino

THE LEGEND – Paul Lim

MAYO – Mayuko Morita

CHARIS – Cathy Leung

XENO – Motomu Sakai

SERENO – Toru Suzuki

SIRIUS – Yuta Hayashi

LUMIERE – Hideaki Hasumi

RENEGADE – Jun Kawashima

ENDEAVOUR – Kasumi Sato

DIAMOND – Kosuzu Iwao

KANON – Airi Hirano

MORPHEUS – Yuzuru Kushibiki

SMASH – Shigeya Abe / Junya Koikawa

ARMAGEDDON – Masa Lui

HOT SHOT – Harith Lim

DRACO – Mathew Lee

BARRACUDDA – Attapol Eupakaree

CELESTE – Zhou Momo

SKY – Hannah Lee

These product names are an important part of Target Japan's unique identity.

Target Japan Steel Darts

Although Japan is traditionally strongly influenced by soft darts, steel darts are playing an increasingly important role at Target Japan.

Many current player series are now also offered as Steel Tip or Swiss Point Darts.

Through this, Target Japan combines the Japanese soft dart tradition with the international growth of steel darts.

Target Japan Soft Darts

Target Japan Soft Darts continue to be one of the most important parts of the range.

Many of the Japanese Player Darts are developed as 2BA soft-tip versions.

They often use comparatively complex barrel shapes and grip structures.

The numerous Player series make Target Japan particularly interesting for players looking for Japanese-designed soft darts.

Target Japan and Swiss Point

The global Swiss Point Technology is also increasingly finding its way into Japanese Player series.

As a result, various Target Japan models can now be available as classic soft darts as well as modern Swiss Point steel darts.

Target Japan K-Flex

Target K-Flex also plays an increasing role in the Japanese product range.

The integrated flight-shaft system is also offered in Player Designs.

This way, Target Japan connects its own Player series with technologies from the international Target brand.

Target Japan Accessories

The range includes far more than just dart barrels.

Depending on the product series, you will find, among other things:

• Soft Tip Darts
• Steel Tip Darts
• Swiss Point Darts
• Player Darts
• K-Flex
• Flights
• Shafts
• Soft Tips
• Steel Points
• Cases
• Dart Bags
• Dartboards
• Apparel
• Accessories
• 8 Flight Products

Target Japan thus offers a comprehensive product world for Asian and international darts.

Why Target Japan?

Target Japan holds a special position within the international dart world.

The brand combines:

• British Target technology
• Japanese design
• Soft dart tradition
• Steel dart development
• Asian professional players
• Innovative barrel constructions
• Player Darts
• International tournament experience

Since the founding of Target Sports Japan in 2008, an independent product and player world has emerged.

With legends like Paul Lim and Mitsumasa Hoshino, world champion Mikuru Suzuki, internationally successful players like Haruki Muramatsu, and a new generation around Motomu Sakai, Target Japan connects different eras of Asian darts.

Frequently Asked Questions about Target Japan

What is Target Japan?

Target Japan, or Target Sports Japan, is the Japanese and Asian division of the international dart brand Target Darts.

When was Target Sports Japan founded?

Target Sports Japan was founded in 2008, two years after the launch of the global brand Target Darts.

Is Target Japan a Japanese dart brand?

Target Darts originally comes from Great Britain. However, Target Sports Japan was specifically established for Japan and the Asian market and develops its own Japanese-influenced products and player series.

Which well-known players belong to Target Japan?

Among the most famous names are Mikuru Suzuki, Haruki Muramatsu, Mitsumasa Hoshino, Paul Lim, Keita Ono, Mayuko Morita, Cathy Leung, and Motomu Sakai.

In addition, Target Sports Japan collaborates with numerous other Japanese and Asian players.

Is Mikuru Suzuki with Target?

Yes.

Two-time BDO world champion Mikuru "The Miracle" Suzuki is one of the most internationally known Target Japan players.

Is Haruki Muramatsu with Target?

Yes.

Haruki Muramatsu has been with Target Japan for many years. His famous dart series is called Rising Sun.

Is Paul Lim with Target?

Yes.

Dart legend Paul Lim is part of the Target team. His Target dart series is aptly named The Legend.

Is Mitsumasa Hoshino with Target?

Yes.

Japanese soft dart star Mitsumasa Hoshino has been with Target for many years. His famous Player series is called PYRO.

Is Motomu Sakai with Target Japan?

Yes.

Motomu Sakai belongs to the new generation of Target Japan and won several PDC Asian Tour tournaments in 2025.

His Target dart series is called XENO.

What is Target Japan Original?

JAPAN ORIGINAL is a product initiative by Target Japan that emphasizes Japanese-developed products and the combination of Japanese tradition and modern innovation.

What products does Target Japan offer?

The product range includes soft darts, steel darts, player darts, Swiss Point models, flights, K-Flex, shafts, tips, cases, dartboards, and other accessories.

Buy Target Japan Darts at Diplomatgames

Discover the special world of Target Japan at Diplomatgames now.

With us, you'll find selected products and player darts from the Japanese and Asian Target range.

Discover, among others:

• Target Japan Darts
• Target Japan Soft Darts
• Target Japan Steel Darts
• Mikuru Suzuki Darts
• Haruki Muramatsu Rising Sun Darts
• Mitsumasa Hoshino PYRO Darts
• Paul Lim The Legend Darts
• Mayuko Morita MAYO Darts
• Cathy Leung CHARIS Darts
• Motomu Sakai XENO Darts
• Toru Suzuki SERENO Darts
• Yuta Hayashi SIRIUS Darts
• Kasumi Sato ENDEAVOUR Darts
• Target Japan K-Flex
• Target Japan Flights
• Target Japan Shafts
• Target Japan Accessories

Target Japan combines Japanese dart culture with the technology and experience of one of the most internationally renowned dart brands.

From legendary soft dart players to world champions and modern PDC Asian Tour players, Target Japan offers an exceptional selection of Player Darts.

Discover Target Japan Darts online at Diplomatgames now.